"Sierra Club Chronicles," a monthly series produced
by Greenwald’s Brave New Films in association with
Sierra Club Productions, and hosted by Daryl Hannah, captures
seven David vs. Goliath stories: the dramatic efforts of
committed individuals across the country working to protect
the health of their environment and communities.
The first of seven Chronicles episodes is "9/11 Forgotten
Heroes."
Emergency medical crews, firefighters and construction workers
answered the call to Ground Zero -- assured that the air
was safe. But while our heroes came to the nation’s
rescue, the government left them at risk. Years later, they
not only suffer from health problems due to the contamination
at Ground Zero, they suffer the indignity of having to fight
the government for health benefits. "9/11 Forgotten
Heroes" follows four of these first responders as they
travel from NYC to DC seeking justice, in the form of the
Walsh Amendment, which would restore $125 million dollars
in aid.
The second episode, "The Day the Water Died,"
will visit the still economically and emotionally afflicted
fishing town of Cordova, Alaska 16 years after the Exxon
Valdez disaster, where the citizens are fighting to hold
Exxon to their word in a year of record profits. This episode
is timed to coincide with actions around the Exxpose Exxon
campaign. Summaries of all seven episodes are available
at www.sierraclubtv.org.
"All over America, there are inspirational, real life
stories of women and men defending their homes, health and
families from environmental hazards and threats," explained
Carl Pope, Executive Director of the Sierra Club.
"Sierra Club Chronicles" is part of a growing
trend of progressive organizations creating their own media
venues and harnessing new technology for grassroots outreach
and organizing. The series will air together with the ACLU's
original half-hour program, "Freedom Files." Beyond
the initial television broadcast, DVDs and videos of "Sierra
Club Chronicles" will be available for consumers, educators,
and other organizations. In addition, the episodes will
be available for viewing online or downloading as video
podcasts at www.sierraclubtv.org and Google video. Added
Pope, "We are betting that the same people who are
using the newest tools to access multimedia are the same
people who are hungry for the inspiring stories not found
on the major networks. Now it's easy for them to go out
and find the content that speaks to them and watch it on
their laptop or i-Pod."
Sierra Club volunteers and allies will also be hosting
house parties to view the episodes and encourage viewers
to take action on the issues. The Sierra Club had tremendous
success with home-based screenings of its film Oil on Ice
when volunteers organized over 1,800 house parties to show
the documentary about drilling in Alaska's National Wildlife
Refuge. Recently, Greenwald’s film "Wal-Mart:
The High Cost of Low Price" also experienced tremendous
success as an organizing and outreach tool, with grassroots
house parties across the country.
"It's exciting to have Brave New Films, the Sierra
Club and the ACLU all working together to get progressive
voices on the airwaves," said Robert Greenwald, Executive
Producer. "This is about telling human stories behind
the headline, behind the study, behind the policy paper--and
then helping people take action to create change."
One new episode will premiere the second Thursday of each
month at 8:30 PM Eastern and Pacific through July 2006.
Link TV is on DirecTV channel 375 and Dish Network channel
9410. Emmy Award winner Molly O'Brien co-executive produces
and Richard Ray Pérez serves as director and supervising
producer.
Kim Haddow and Adrienne Bramhall oversee the production
for Sierra Club.
"Sierra Club Chronicles" is made possible by
the generous support of the Ford Foundation.
About Sierra Club Productions
Emmy Award-winning Sierra Club Productions is a division
of the Sierra Club, which is the oldest, largest, and most
influential grassroots environmental organization in America,
with more than 750,000 members nationwide. Sierra Club Productions
develops and produces dramatic and non-fiction programming
for television and film that reflects the Sierra Club belief
that every person is connected to, inspired by and responsible
for the natural world.
(www.sierraclub.org/scp)
About Brave New Films
Brave New Films is the new media company from Robert Greenwald,
the award-winning producer of over 60 films, and the director
of the 2 recent documentaries, "Wal-Mart: the High
Cost of Low Price" and "Outfoxed: Rupert Murdoch's
War on Journalism." A pioneer in 21st century activism,
Greenwald's films provide the centerpiece for guerilla campaigns
designed to break through noisy news cycles.
By utilizing the latest technologies, collaborating with
numerous activist groups, and building a growing network
of dedicated volunteer field producers, Brave New Films
is producing and distributing entertaining and engaging
films, television, radio, music, books and blogs outside
the corporate system, building essential media infrastructure
for long-term social progress. (www.bravenewfilms.org)
About Link TV
Link TV is a non-commercial, independent television network
available in more than 26 million U.S. homes on DIRECTV
channel 375 and DISH Network channel 9410. The 24-hour programming
is a mix of documentaries, international news, foreign films
and the best of World Music. The network recently received
the first satellite-only Peabody Award for MOSAIC: World
News from the Middle East, a daily news show featuring English
translations of national television reports from more than
24 countries in the Middle East. Select Link TV programs
are streamed on the Internet at www.linktv.org.
Link TV is operated by Link Media, Inc., a California non-profit
organization, with production studios in San Francisco,
New York and Washington, DC.